Product of The Week: MUFE HD Foundation

Sorry for the late Product of the Week installment! I’m still recuperating from my flu. Anyhow, here’s one of my fav. foundation on my kit! Make Up For Ever HD Foundation! I’m sure you’ve been hearing a lot of people raving about it. I’m going to share with you why I choose this as My Product of the Week!

It wasn’t until last year that I completely fell in love with this foundation. I think it was just a big rave and overrated. I’ve used it on models and brides, they absolutely love the finish. It’s great for sensitive skin, no reaction whatsoever (so far). It looks great photographed too, no flash back. However, I didn’t seem to like it on myself until just recently, for some reason. I’m not even sure why. Might be because currently my shade is quite hard to match to most of the foundation in the market.

Anyways, I bought mine for CAD$49 (not incl. tax) in Sephora Canada. It’s a big price tag, just CAD$1 difference than luxury brand foundation like Chanel or Dior. I decided that no. 118 would be a good match for my skin. Back in 2009, I had to mix 117 and 123 for my shade since I already owned those shades for my kit.

What is MUFE HD Invisible Foundation?

The MAKE UP FOR EVER HD Complexion products use innovative formulas to create a new generation of make up which is both invisible on HD cameras and to the naked eye. The HD Foundation is an oil-free medium-to-full coverage liquid foundation which covers skin imperfections, while remaining invisible on-screen and in real life. Its extremely fine texture is supple and easy to apply. Enriched with moisturizing agents, it leaves the skin soft and radiant. It is available in a wide range of shades to suit all skin tones.

MUFE HD foundation 118 review

I’m not wearing any makeup on the photo above and as you can see, I have a lot of redness and acne scars, and a gigantic pimple! My skin condition at the moment is combination oily.

No. 118 is described as Flesh – for light skin with beige undertone (Sephora Canada)I tend to use this shade 118 or 117 on Chinese-descendant Indonesians as well. 118 is a good match for those with skintone like mine  *UPDATE: I bought shade 120 and it was perfect for my skintone! It’s yellow based, while 118 is more on a neutral shade (beige). So, I went from a good match to a perfect match! Those who are quite fair might like 117. As a comparison, I’m slightly lighter than an NC 30, but darker than NC 25 in MAC Studio Fix Fluid. I’m an NC 27 for MAC Studio Tech foundation. I’m 4.0 in Urban Decay Naked foundation.

MUFE HD foundation 118 review


This product is supposed to have a medium-to-full coverage. I agree. With this foundation (as well as other medium/full coverage foundation) you can actually play around with the coverage. If you want a thin, sheer coverage, apply this to your face with a damped sponge or you can mix it with your moisturizer.

If you prefer a fuller coverage, you can apply this foundation using a buffing brush (like the Sigma Round or Flat Kabuki brushes). Try to avoid this method if you have dry, flaky skin. If you prefer a medium coverage, like me, I prefer to apply this foundation using a normal flat foundation brush (that’s what I used for pictures above and below).

Word of caution: do apply a LITTLE and add more if needed. I’ve seen a lot of youtube “gurus” that definitely used too much foundation. For this review, I only used 1 pump of foundation to cover my entire face. 1 PUMP for the ENTIRE FACE. I actually have extra for neck and chest.


As you can see in the picture, even though the foundation covers most of my imperfection, it doesn’t leave the skin flat. The skin is still showing through. It doesn’t feel cakey or heavy at all when it dries. I have to say it has a semi-matte finish. It’s not dewy or glowy, but it’s also not entirely matte. *UPDATE: It has a more matte finish compared to other “natural” finish foundation like the Diorskin Star*


I’ve used this in photoshoots, bridal makeup, my own makeup etc. It lasted a good 5-6 hours without powdering. If you do powder your face after applying this foundation, it’ll last the whole day in cooler climate. In hotter climate, with powdering, might last a good 6-8 hours depending on your activity. For a bridal makeup that I did in Bali, the bride only needed 1 powder touch-up and that’s it.

If you are very oily, I suggest to powder it. If you have dry skin, you can skip the powder to avoid your skin looking too dry.


The foundation comes in a clear plastic bottle with a pump included. Keep in mind if you are going to bring this for traveling, store it properly. I have yet to have any breakage or spillage incident in my luggage or zuca bag yet (hopefully never).


30ml for CAD$49. I’m not sure how much it is in Indonesia.

MUFE HD foundation 118 review



  • You can play around with coverage
  • Amazing range of color – 26 shades in N. America.
  • Great for those living in hot climate, like in the Tropics since this foundation will last the whole day.
  • Foundation comes with a pump which make it easier to take the product out.
  • Skin looks great in photograph and real life.
  • Great for any type of skin, but especially good for those with combination to oily skin, as well as those with sensitive skin.
  • Very little product is needed to cover the entire face.


  • Pricy.
  • Bottle is prone to breakage.
  • The pump takes practice. If you pump too much, you end up wasting the product.


If you cannot stand MAC foundation, or have sensitive skin, this foundation is definitely worth a try. It gives an amazing finish to the skin without being overly matte or dewy. It makes the skin look very natural, and not cakey at all. I’ve used this on those with sensitive skin, and there were no reaction whatsoever so far.

Please note that I bought this product with my own money. This is not an ad or sponsored post.